14. How Mums Shop with Wendy Liebmann

In this episode Wendy Liebmann shows us why Mums, in their role as chief household shoppers, are vitally important to the future of retail around the globe. Wendy discusses the speed at which shoppers are changing right now and shares plenty of insights into how brands and retailers can stay ahead of the game. Wendy shares with us which brands are getting it right across a vast range of industries including apparel, beauty, consumer goods and more, and tells us where opportunity lies.

 

For the show notes head to: https://marketingtomums.com.au/podcast/ep14_wendy_liebmann_how_mums_shop_retail/